Make videos worth watching.
Big-brand creative thinking, practical training and professional support for independent creators and businesses.
I've worked with
Services
Immediate in-the-moment help with your video issues, we can talk cameras, presenting, lighting & audio.
This service is designed for individual creators and not available to established businesses / companies or employees acting on behalf of / creating internal content for an established business.
Companies and businesses can contact me for custom support.
Turn your video idea into a stronger creative concept.
One video concept. A one-to-one remote session of up to 60 minutes. A written summary with clear next steps.
Creative support for independent YouTubers and personal-brand creators.
You've got a subject worth exploring, but perhaps the angle, structure or way to tell the story isn't quite clear. In this one-to-one working session, we'll develop your idea with the sort of creative thinking I bring to professional branded content.
I've worked on content for brands including Apple, Microsoft, PwC and Unilever, alongside independent artists and creators. Now I help people apply that experience to their own projects.
What we'll work on
Finding the strongest angle and central idea
Clarifying your message and intended audience
Developing the story, structure and presentation
Planning a practical way to produce the video
What you get
A one-to-one remote creative session of up to 60 minutes, to work on one creative concept, plus a concise written summary of key ideas and next steps. You'll be invited to share relevant notes or links beforehand.
Who it's for
Independent video creators and people developing high-quality content for their personal brands. No particular audience size is required.
This is creative development, not YouTube growth coaching. I don't promise views, followers, sales or platform performance.
What would an experienced creative professional change about your videos?
Up to three videos, with a maximum combined length of 60 minutes. A personalised written assessment, five prioritised recommendations and a feedback call.
Professional creative feedback for independent YouTubers and personal-brand creators.
When you make your own videos, it's difficult to judge your ideas, storytelling, presentation and production choices objectively. I'll review your work through the lens of professional branded-content development and explain where I see opportunities to strengthen it.
My experience includes work on content for Apple, Microsoft, PwC and Unilever, as well as independent artists and creators. I bring that perspective to your own creative work.
What I'll assess
Concept, message and intended audience
Storytelling, structure and pacing
On-camera communication and presentation
Production and editing choices that support the message
What makes your personal brand's content distinctive
What you get
A review of up to three selected videos (maximum 60 minutes combined), with your channel or portfolio considered for context. You'll receive a personalised written assessment with specific observations and five prioritised creative recommendations.
A feedback call where we talk through any recommendations I’ve made.
Who it's for
People already making videos who want constructive, professional feedback to raise the creative standard of their content.
This is not a YouTube analytics, SEO or growth audit. It does not promise more views, subscribers, leads or revenue.
Big-brand creative thinking. In your corner.
Ongoing creative support for the person behind the personal brand.
When you're building a personal brand, you're often the strategist, writer, presenter, director and producer all at once. Major brands can call on experienced creative collaborators. You can benefit from that perspective too, without building a full production team.
I'm Nick de la Force. I've spent years developing and producing content for independent creators and artists, and working on content for brands including Apple, Microsoft, PwC and Unilever. Over four weeks, I'll work alongside you on a defined personal-brand video project, helping you apply professional creative principles to your own work.
What we can work on
Clarifying your creative direction and message
Developing video concepts and story structures
Reviewing scripts and presentation approaches
Planning practical production decisions
Giving constructive feedback on work in progress
The four-week package
One 60-minute creative planning call
three 45-minute working sessions
Feedback on up to 4 scripts or outlines
Creative review of up to 4 video drafts
Next steps and a personalised action plan
Advice & Feedback is delivered within agreed windows during the four-week engagement. Filming, editing, scriptwriting and channel management are not included.
NEW- The In-Person Add-on (Currently UK only)*
Get the Hybrid in-person / call package and we can have working sessions in-person in the UK (subject to my availability)
I’ll also join you for up to 2 in-person shoots and offer in-the-moment guidance and feedback.
Who it's for
Independent creators, consultants and professionals making video content for their own personal brands who want a trusted creative sounding board over more than one session.
This is professional creative collaboration, not YouTube growth coaching or a promise of commercial or platform results.
*Additional travel & accommodation costs may apply for the in-person service. These will be outlined upfront to the best of my ability based on your needs & location as presented. I reserve the right to cancel this part of the service at any time and revert back to online delivery should I have safety concerns or other external circumstances that prevent me from in-person delivery. In the event I exercise this right, you will receive a pro-rata refund for the in-person component.
Recent Work
Recent highlights from YouTube
Live events, talks & workshops
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![A meeting or conference in a large room with wooden paneled walls and colorful mural artwork on the upper walls. Attendees are seated around tables, some taking notes or listening. A presenter is standing near a screen displaying a presentation titled "The Golden Circle" with a diagram.]()
Content Strategy Training Sessions
The Childhood Trust, London UK
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![A man standing on a stage, speaking or performing, with a large yellow sign behind him that reads "MAD // birkedal" and a barrel with "MAD // birkedal" and "BEAR ISLAND" written on it, and several hanging light bulbs in the background.]()
Stop being so F**cking Boring
Guest Speaker, MAD//Fest London 2019
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![A man in a blue shirt is being interviewed by another man in a black jacket and green cap at a colorful event with pink and orange lighting in the background.]()
MAD//Fest x 23 Event Interview
Post talk interview
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![A panel discussion with three women on stage in a small venue or conference room, with an audience seated in front of them. The stage is set up with microphones, and one of the women is reading from papers or a notebook. There is a large screen behind them displaying a close-up of one of the speakers, and the room has glass walls with reflections of people walking outside.]()
Vogue Fashions Night Out
Apple
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![Audience watching a presentation at the 5th Antenna Documentary Film Festival held from October 13 to 18, 2015. A speaker stands on stage in a theater with a large screen displaying the festival's logo and details.]()
Event Manager Welcome Speech
Antenna Documentary Film Fest
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![People attending a panel discussion or talk in a gallery or showroom, with artwork on the walls and furniture around them.]()
Cheese Expert Interview
Live Podcast Recording, Australia
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![A group of young people gather on the sidewalk outside a modern building, listening to a man speak and show something in his hand.]()
Dublin Photo Walk
Mobile Phone Photography Walk
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![A man wearing a blue plaid shirt is giving a presentation to a group of people in an office or classroom. Two women are listening; one is holding a notebook and pen, while the other has her arms crossed. A video camera on a tripod is recording the scene, and there are coffee cups, a water bottle, and electronic devices on the table.]()
Corporate Content Training
London, UK
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![A man giving a presentation to a group of seated attendees in a conference room. The presentation slide on the screen reads 'Build a Video Content Strategy' with the name Nick de la Force from Creative Services.]()
Corporate Strategy Training
London, UK
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![A panel of four people sitting and speaking to an audience in a modern, high-ceilinged indoor space with large glass windows. The audience, mostly seated, faces the panel. There are speakers and a sign that reads "Meet the Creatives." One person is standing by the audience, wearing a blue shirt and name tag.]()
Meet The Creatives
Apple
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![A man speaking into a microphone at a conference, with a green and white backdrop that reads "TwentyThree Summit," while two audience members listen.]()
TwentyThree Summit
Guest Speaker, 2024
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![A man speaking at a Mad//Fest event, standing behind a podium with a yellow and pink sign, with a large pink and yellow banner to his left and a brick wall behind him.]()
MAD//Fest 2021
Guest Speaker
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![People attending a presentation or conference in a room with exposed brick walls and a round window. The speaker is standing at a brightly colored pink and yellow backdrop that says "MEET, MAD, FEST, STAGE." Audience members are seated in rows, some with headphones, and are watching the speaker.]()
MAD//Fest 2021
Guest Speaker
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![Two men are on stage giving a presentation at a conference called MAD Brittlaker. There are two large screens displaying a smartphone app and an audience with some members wearing green headphones. The conference backdrop includes a large yellow sign with the MAD Brittlaker logo and hanging light bulbs.]()
Stop being so F**cking Boring
Guest Speaker, MAD//Fest London 2019
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![A woman smiling and speaking into a microphone on stage while a man with a microphone listens, during a presentation or interview, with a large audience watching.]()
Belle Gibson - Live Podcast Recoding
Sydney, Australia - Apple
