Professional creative thinking for people building their own personal brands.
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But what's the best angle? How should you tell the story? And how do you turn an interesting subject into a well-developed piece of content?
These are the sorts of creative decisions that professional production teams work through every day.
The Video Idea Clinic gives you access to that experience, focused entirely on your own idea.
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Description text goes hereFinding the strongest angle and central idea.
Clarifying your message and intended audience.
Developing the story, structure and presentation.
Planning a practical approach to producing your video.
This isn't a generic training session. It's a conversation about something you're actually making.
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A 60-minute one-to-one remote creative session, focused on developing one video concept.
You'll also receive a concise written summary of our ideas and recommended next steps.
You can share notes, links or other relevant material beforehand.
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You’re not after another Youtube Guru, you’re after a professional who has worked on projects for some of the world's most enduring brands, so you can leverage the best of what they do. The parts that are right for you.
I've worked on content for brands including Apple, Microsoft, Estée Lauder, PwC and Unilever, as well as independent creators and artists.
I’ll bring the same creative principles to your project, helping you approach your own content with a professional perspective.
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Independent video creators and people developing high-quality content for their personal brands.
You don't need a particular number of subscribers or any ambition to become a YouTube influencer.
This is about developing the creative quality of your work, not promising more views or followers.
One video concept. One focused session. A clearer creative direction.